Cookie Policy

 



TheBrightBox – Cookie Policy

1. Introduction

This Cookie Policy explains how TheBrightBox (“we,” “us,” or “our”) uses cookies and similar technologies on our website. By accessing or using our website, you agree to the use of cookies as described in this policy.

Cookies help us improve your browsing experience, analyze traffic, personalize content, and ensure the website functions properly.


2. What Are Cookies?

Cookies are small text files placed on your device (computer, tablet, or smartphone) when you visit a website. They store information about your activity and preferences, allowing the website to work efficiently and provide a personalized experience.


3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are required for the website to function correctly. They enable features such as page navigation, secure access, and checkout processes. Without these cookies, certain services may not be available.

3.2 Performance & Analytics Cookies

These cookies help us understand how visitors interact with the website by collecting anonymous data. This includes information such as:

  • Pages visited

  • Time spent on each page

  • Errors encountered

We use tools like Google Analytics to improve performance and user experience.

3.3 Functional Cookies

These cookies allow the website to remember your preferences, such as:

  • Language settings

  • Items added to your cart

  • Login details (if chosen)

They enhance your browsing experience and provide convenience.

3.4 Advertising & Marketing Cookies

These cookies are used to display personalized ads based on your interests and browsing behavior. They help us:

  • Show relevant products and promotions

  • Limit repeated advertisements

  • Measure the effectiveness of marketing campaigns

Third-party advertising partners may also use these cookies.


4. Third-Party Cookies

Some cookies on our website are placed by third parties, including:

  • Analytics providers (e.g., Google Analytics)

  • Advertising networks

  • Social media platforms (e.g., Facebook Pixel)

These third parties may use the data collected to provide services on our behalf or to enhance their own functionality.


5. How You Can Manage Cookies

You can control, block, or delete cookies at any time through your browser settings. However, disabling essential cookies may affect the functionality of the website.

Common browser instructions:

  • Chrome: Settings → Privacy and Security → Cookies

  • Safari: Preferences → Privacy

  • Firefox: Options → Privacy & Security → Cookies

  • Edge: Settings → Cookies and Site Permissions

You may also opt out of personalized ads through:


6. Do Not Track (DNT) Signals

Some browsers allow you to send a “Do Not Track” signal. At this time, our website does not respond to DNT signals due to the lack of industry standards, but we continue to monitor developments in this area.


7. Updates to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in technology, regulations, or our data practices. The “Last Updated” date will be revised accordingly.


8. Contact Us

If you have any questions about this Cookie Policy or how we use cookies, please contact us at:

TheBrightBox – Privacy Department